“ITA Software’s cutting-edge technology and industry expertise have helped us revolutionize the way air rewards are offered to our members.”

André Hébert, VP Technology and eBusiness, Aeroplan

Aeroplan is Canada’s premier loyalty marketing company and a pioneer in dynamic reward redemption. ITA Software is the leader in airfare pricing and shopping. Together they give Aeroplan members the most comprehensive and accurate airfare information available, while improving the overall ClassicPlus Flight Rewards shopping experience. And, because a single implementation of QPX supports multiple channels, Aeroplan is able to cost-effectively ensure consistent levels of superior service are maintained across their website and contact center.

By utilizing ITA Software’s robust, flexible airline shopping technology, Aeroplan is the first to offer real-time access to Air Canada's entire airline inventory. ITA and Aeroplan developed a way to convert revenue seats into mileage currency which provides optimal cost and demand management, while giving Aeroplan members access to all unsold Air Canada seats, including business class. 

Aeroplan is a true innovator with regard to customer loyalty and travel rewards.  Travelers believe so -- Aeroplan issues one reward ticket approximately every 22 seconds on average. Industry peers believe so too -- Aeroplan recently earned the FFP Silver in the 2007 FFP Innovation Awards for
which airline loyalty managers recognize the best in their field.